Daniel Marsen fundó EMA con el objetivo de traer las estrategias de marketing que había estudiado en aplicación a otros sectores al sector ecoturístico: “el ecoturismo tiene el poder de conservar la tierra de cada comunidad mientras se aporta riqueza a la misma”.

He studied Communication and Marketing at the University of La Laguna. He started several ventures that failed until he specialised in the online field. He then created a methodology that adapts the strategies applied to large companies to the reality of the ecotourism sector.

Enthusiastic about nature and community development, he started helping small and medium-sized businesses to grow their digital presence and show the real appeal that ecotourism deserves.